Janus is changing the way the healthcare revenue cycle functions. Janus improves operational efficiency for healthcare providers through predictive decision support, automation, and actionable insights into productivity and processes. Janus is focused on increasing cash yield, accelerating receivables, and reducing the cost-to-collect. Founded by former Epic employees and revenue cycle operators, Janus is working to transform a multi-trillion dollar industry that saw over $256 billion dollars in administrative waste last year.
Working with Brendan Downing, the Founder, and CEO, Frey meticulously worked through a visual identity program starting with a logo design. After establishing the core brand, Frey then moved into applying this to a long list of marketing deliverables. This list includes; website design, brand guidelines, presentation materials, brochure systems, pitch materials, and video animations.
With a solid brand set, Frey focused its efforts on marketing and lead generation campaigns. Efforts included a landing page development with an interactive custom cost savings calculator and video to engage and help convert cold leads into customers. We also developed a software demo video as part of this campaign. With plans for, and already seeing fast growth, Frey is excited to be on the ride with the Janus Health team.
