August 10, 2023 • 3 Min Read
Curious about how websites reach you in online searches and their importance, especially for people with disabilities? In this article, we'll explore "meta descriptions" and their significance.
Imagine browsing a catalog of books, and beneath each title, you find a concise description that summarizes the book's content. These descriptions help you decide whether to read the book or not. On the internet, similar concise summaries under each search result link are known as "meta descriptions." Think of them as book summaries for web pages.
• Founder & Creative Director
Meta descriptions assist search engines like Google in understanding the content of web pages. When a description matches your search query, the search engine displays that page, helping you find precisely what you need online.
Engaging meta descriptions are more likely to attract clicks. This benefits websites by increasing visitor traffic.
For individuals with visual impairments, special computer programs read web page text, including meta descriptions. These snippets enhance internet accessibility for all users, regardless of their abilities.
Meta descriptions are also valuable for mobile users. Given the limited screen space on phones, a brief, clear description helps users decide whether to visit a page without needing to click first.
If you own or plan to create a website, here are some tips for crafting effective meta descriptions:
At Frey Design, we prioritize creating visually appealing and highly functional websites for everyone. This includes crafting essential meta descriptions that aid users in finding what they seek and improving web accessibility.
Consider your website as a catalog in a store. The more precise the descriptions, the easier it is for people to find what they want. That's our mission: to assist you in enhancing your website.
Interested in learning more? Contact us today! Together, we can make the web a more user-friendly place, one description at a time.