Careers: Digital Marketing & SEO Manager

Key Responsibilities:

• Develop and implement SEO strategies to improve rankings, visibility, and lead generation for client websites.
• Oversee on-page SEO optimization, including content strategy, internal linking, and technical SEO improvements.
• Manage SEMrush tools, including Position Tracking, On-Page SEO Checker, Listing Management, and Keyword Magic Tool to optimize performance.
• Perform keyword research and competitor analysis to identify growth opportunities.
• Optimize and manage Google Business Profiles (GBP) to enhance local search performance.
• Track and report SEO performance metrics, organic traffic trends, and keyword rankings using SEMrush Traffic Analytics.
• Lead content strategy, ensuring all web content follows SEO best practices and aligns with brand messaging.
• Assist in general marketing content writing, including blog posts, landing pages, and email marketing copy.
• Leverage marketing automation tools to improve efficiency in content distribution, lead generation, and audience engagement.
• Collaborate with designers, developers, and content creators to implement SEO-driven content enhancements.
• Fix citation inconsistencies and ensure business information is consistent across directories.
• Keep up with SEO industry trends, algorithm updates, and best practices to ensure our strategies remain cutting-edge.

Qualifications & Skills:

• 2-5 years of SEO experience with a strong focus on on-page SEO, local SEO, and content optimization.
• Proficiency with SEMrush and other SEO tools such as Google Search Console, Google Analytics, and Google Tag Manager.
• Experience with marketing automation tools (HubSpot, ActiveCampaign, Constant Contact, Mailchimp, etc.) is a strong plus.
• Solid understanding of technical SEO, keyword research, and link-building strategies.
• Strong copywriting and content strategy skills for SEO-friendly web content.
• Experience optimizing Google Business Profiles (GBP) and managing local citations.
• Ability to analyze website performance metrics and translate insights into actionable strategies.
• Basic understanding of email marketing, social media, and digital content distribution is a plus.
• Knowledge of Yardi CMS or experience with real estate SEO is a plus.
• Ability to work on-site in Roselle, IL, for four days a week.
• Team-player mentality with a proactive, data-driven approach.

Benefits of working at Frey:

• Medical, dental, and vision Insurance
• 401K with company match
• Half-day summer Fridays (May through September)
• Hybrid office setting (in-office four days/week)
• 15 days of paid time off (PTO)
• Paid holiday schedule
• Full bar with beer on tap at all times
• Fully stocked kitchen with groceries delivered weekly – free lunch daily

Be a key player in Frey Design’s growing SEO & digital strategy team. If you’re an SEO expert with a strong content mindset and an interest in marketing automation, we want you on board. Apply today and help us drive results!