The brand we created for 300 South Wacker is big, bold, and unapologetic. We love creating and managing brands because we get to have fun in the process. Whether we are designing a marketing floor, email campaign, or visitor giveaways, we work hard to create solutions that are unexpected and exciting. The highlight of the 300 South Wacker campaign was working with the 300 South Wacker team to create bold environmental graphics that explain the amenities of the space without sacrificing style.
Creating a unique brand for 300 South Wacker was equal parts fun and challenging. We love pushing the boundaries of what corporate design means.